{"id":33439,"date":"2020-01-11T10:50:59","date_gmt":"2020-01-11T07:20:59","guid":{"rendered":"https:\/\/airoserver.com\/?p=2131"},"modified":"2022-04-03T14:37:35","modified_gmt":"2022-04-03T10:07:35","slug":"what-are-the-benefits-of-using-links-external-and-internal-links","status":"publish","type":"post","link":"https:\/\/airoserver.com\/fr\/dedie\/quels-sont-les-avantages-de-lutilisation-des-liens-externes-et-internes\/","title":{"rendered":"Quels sont les avantages de l'utilisation des liens ? (Liens externes et internes)"},"content":{"rendered":"<p>Les liens peuvent jouer un r\u00f4le tr\u00e8s important dans <a href=\"https:\/\/airoserver.com\/fr\/dedie\/quest-ce-que-le-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"SEO (s&#039;ouvre dans un nouvel onglet)\">R\u00c9F\u00c9RENCEMENT<\/a>. Nous avons expliqu\u00e9 l'importance de <a href=\"https:\/\/airoserver.com\/fr\/dedie\/quest-ce-quun-backlink-quels-sont-les-bons-et-les-mauvais-backlinks\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"backlinks (s&#039;ouvre dans un nouvel onglet)\">liens retour<\/a> avant. Dans cet article, nous allons expliquer en d\u00e9tail les liens externes et internes et leurs avantages.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-2135\" src=\"https:\/\/airoserver.com\/wp-content\/uploads\/2020\/01\/Internal-link-2017-1.jpg\" alt=\"Quels sont les avantages de l&#039;utilisation de liens ?\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><strong>Quels sont les liens internes et externes ?<\/strong><\/h4>\r\n\r\n\r\n\r\n<p>Un lien interne relie les pages de votre site web entre elles et permet \u00e0 vos visiteurs d'acc\u00e9der plus facilement aux diff\u00e9rentes pages de votre site web. Les liens externes sont des liens qui renvoient \u00e0 d'autres pages de votre site web. Nous l'avons d\u00e9j\u00e0 dit dans la section <a href=\"https:\/\/airoserver.com\/fr\/dedie\/quest-ce-quun-backlink-quels-sont-les-bons-et-les-mauvais-backlinks\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"backlink (s&#039;ouvre dans un nouvel onglet)\">lien retour<\/a> post. Nous avons \u00e9galement dit que lorsque vous utilisez un lien externe sur votre site web, ce lien est un backlink pour le site web r\u00e9f\u00e9rent. Examinons maintenant quelques-uns des avantages de l'utilisation de liens internes.<\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><strong>Avantages des liens<\/strong><\/h4>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Am\u00e9liore l'exp\u00e9rience des t\u00e9l\u00e9spectateurs : <\/strong>Lorsque votre site web comporte plus d'une page, il est important d'avoir des liens internes pour que vos visiteurs ne se perdent pas et puissent acc\u00e9der \u00e0 toutes vos pages. Une r\u00e8gle g\u00e9n\u00e9rale veut que l'on puisse passer d'une page \u00e0 l'autre en trois clics maximum.<\/li>\r\n<li><strong>SERP :<\/strong> Les liens sont principalement utilis\u00e9s pour <a href=\"https:\/\/airoserver.com\/fr\/dedie\/quest-ce-que-le-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"indexation (s&#039;ouvre dans un nouvel onglet)\">indexation<\/a> les pages du site web. Lorsqu'une page est index\u00e9e, elle est affich\u00e9e dans la SERP (page de r\u00e9sultats des moteurs de recherche). Il est donc peu probable que les pages qui ne contiennent pas de liens soient affich\u00e9es dans la page de r\u00e9sultats des moteurs de recherche.<\/li>\r\n<li><strong>Le jus de lien :<\/strong> Lorsqu'un site web \u00e9tablit un lien avec vous, il vous accorde du cr\u00e9dit et montre \u00e0 ses visiteurs et aux moteurs de recherche qu'il a confiance en votre contenu. Les moteurs de recherche consid\u00e8rent ainsi que vous \u00eates un site web de valeur dont le contenu est digne de confiance, ce qui se traduit par d'excellents r\u00e9sultats en mati\u00e8re de r\u00e9f\u00e9rencement. Toutefois, le cr\u00e9dit que vous obtenez d\u00e9pend de l'autorit\u00e9 de l'autre site web. Vous pouvez v\u00e9rifier l'autorit\u00e9 des sites web \u00e0 l'aide de la fonction \"<a href=\"https:\/\/www.webceo.com\/search-engine-optimization.htm\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Outil d&#039;analyse de l&#039;autorit\u00e9 de la page (s&#039;ouvre dans un nouvel onglet)\">Outil d'analyse de l'autorit\u00e9 de la page<\/a>&#8220;.<\/li>\r\n<li><strong>Classement du site : <\/strong>Lorsqu'un robot d'indexation parcourt votre site web, il transforme vos textes d'ancrage et vos liens internes en <a href=\"https:\/\/airoserver.com\/fr\/dedie\/quest-ce-que-le-referencement-local-trouvez-des-mots-cles-loptimisation-mobile-et-plus-encore\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"mots-cl\u00e9s (s&#039;ouvre dans un nouvel onglet)\">mots-cl\u00e9s<\/a>. Le texte d'ancrage est le texte bleu cliquable qui vous renvoie \u00e0 une autre page. C'est pourquoi vous ne devez pas utiliser des textes tels que \"cliquez ici\" comme texte d'ancrage.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>J'esp\u00e8re que vous avez appr\u00e9ci\u00e9 cet article, si c'est le cas, visitez notre <a href=\"https:\/\/airoserver.com\/fr\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"blog (s&#039;ouvre dans un nouvel onglet)\">blog<\/a> pour en savoir plus !<\/p>\r\n\r\n\r\n\r\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Links can do a very important job in SEO. We explained the importance of backlinks before. In this post, we are going to explain fully about external and internal links and their benefits. What are the internal and external links? An internal link connects your website pages together and makes it easier for your viewers [&hellip;]<\/p>","protected":false},"author":5,"featured_media":33856,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[179,176,182,178],"tags":[85,57],"class_list":["post-33439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airoserver","category-dedicated","category-shared-hosting","category-airo-vps","tag-airoserver","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What are the benefits of using links? (External and Internal links)<\/title>\n<meta name=\"description\" content=\"When a page is indexed it gets shown on SERP (search engine result page). So we won&#039;t most probably see pages that don&#039;t include links, on SERP.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/airoserver.com\/fr\/dedie\/quels-sont-les-avantages-de-lutilisation-des-liens-externes-et-internes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What are the benefits of using links? (External and Internal links)\" \/>\n<meta property=\"og:description\" content=\"When a page is indexed it gets shown on SERP (search engine result page). So we won&#039;t most probably see pages that don&#039;t include links, on SERP.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/airoserver.com\/fr\/dedie\/quels-sont-les-avantages-de-lutilisation-des-liens-externes-et-internes\/\" \/>\n<meta property=\"og:site_name\" content=\"Airoserver | Cloud Hosting Solutions\" \/>\n<meta property=\"article:published_time\" content=\"2020-01-11T07:20:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-03T10:07:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/airoserver.com\/wp-content\/uploads\/2020\/01\/linkbuilding-marketing-contenidos-o4dr8yavey2ko9qe113xrpra4ioqbfnydshpmb8n84.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"375\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"SEO Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"SEO Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/airoserver.com\/dedicated\/what-are-the-benefits-of-using-links-external-and-internal-links\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/airoserver.com\/dedicated\/what-are-the-benefits-of-using-links-external-and-internal-links\/\"},\"author\":{\"name\":\"SEO Team\",\"@id\":\"https:\/\/airoserver.com\/#\/schema\/person\/62f9488eeb65ea1e571178292d4bb897\"},\"headline\":\"What are the benefits of using links? 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