{"id":2061,"date":"2019-12-28T11:07:45","date_gmt":"2019-12-28T07:37:45","guid":{"rendered":"https:\/\/airoserver.com\/?p=2061"},"modified":"2022-04-03T14:51:23","modified_gmt":"2022-04-03T10:21:23","slug":"seo-techniques-white-hat-and-black-hat","status":"publish","type":"post","link":"https:\/\/airoserver.com\/de\/engagiert\/seo-techniken-weiser-hut-und-schwarzer-hut\/","title":{"rendered":"SEO-Techniken (White Hat und Black Hat)"},"content":{"rendered":"<p>In unserem letzten Beitrag haben wir \u00fcber <a href=\"https:\/\/airoserver.com\/de\/engagiert\/was-ist-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"SEO (\u00f6ffnet in einer neuen Registerkarte)\">SEO<\/a> und erw\u00e4hnte, dass es daf\u00fcr zwei Haupttechniken gibt. Diese beiden wichtigsten SEO-Techniken sind White Hat SEO und Black Hat SEO. In diesem Beitrag werden wir sie erkl\u00e4ren.<\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><strong>White Hat SEO<\/strong><\/h4>\r\n\r\n\r\n\r\n<p>Diese SEO-Technik hat diese Vorteile:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Kompatibel mit den Anweisungen der Suchmaschine.<\/li>\r\n<li>Der Inhalt, den der Spider sammelt, ist derselbe, den der Nutzer im Browser sieht.<\/li>\r\n<li>Es sind keine Tricks dabei.<\/li>\r\n<li>Sie garantiert, dass der Inhalt der Seiten f\u00fcr die Nutzer und nicht nur f\u00fcr die Suchmaschinen aufbereitet wurde.<\/li>\r\n<li>Anhand des letzten Vorteils k\u00f6nnen wir erkennen, dass eine Website, die die White Hat SEO-Technik anwendet, uns n\u00fctzliche Inhalte liefert.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\"><strong>Schwarzer Hut SEO<\/strong><\/h4>\r\n\r\n\r\n\r\n<p>Hier sind die Merkmale dieser SEO-Technik:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Dies ist mit den Anweisungen der Suchmaschinen nicht vereinbar.<\/li>\r\n<li><strong>Tarnung:<\/strong> Der Inhalt, den die Website an den Spider weitergibt, ist nicht derselbe wie der, den die Nutzer im Browser sehen.<\/li>\r\n<li>Verstecken Sie viele Phrasen auf der Website, indem Sie sie mit der Hintergrundfarbe schreiben. Diese Phrasen haben nichts mit der Website zu tun, sondern sind die Phrasen, nach denen die Nutzer meist im Internet suchen.<\/li>\r\n<li><strong>Ausf\u00fcllen von Meta-Tags:<\/strong> Wiederholung vieler Schl\u00fcsselw\u00f6rter in den Metatags und Verwendung von W\u00f6rtern, die keinen Bezug zur Website haben.<\/li>\r\n<li><strong>Ausf\u00fcllen von Schl\u00fcsselw\u00f6rtern:<\/strong> Verwendung einer gro\u00dfen Anzahl von Schl\u00fcsselw\u00f6rtern im Inhalt und in den Meta-Tags. Das liegt daran, dass Sie mehr Besucher auf Ihre Website leiten und das Ranking Ihrer Seite k\u00fcnstlich erh\u00f6hen wollen.<\/li>\r\n<li><strong><a href=\"https:\/\/en.wikipedia.org\/wiki\/Doorway_page\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Doorway oder Gateway Seite: (\u00f6ffnet in einer neuen Registerkarte)\">Doorway- oder Gateway-Seite:<\/a><\/strong> Erstellung von Seiten mit schlechter Qualit\u00e4t und schlechtem Inhalt, daf\u00fcr aber mit vielen Schl\u00fcsselw\u00f6rtern.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-2069\" src=\"https:\/\/airoserver.com\/wp-content\/uploads\/2019\/12\/SEO-Techniques.jpg\" alt=\"Wei\u00dfer Hut SEO vs. Schwarzer Hut SEO\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p>Als Ergebnis k\u00f6nnen wir sagen, dass die Verwendung von White Hat SEO die beste Option und sehr empfehlenswert ist. Denn die Suchmaschinen sind sehr schlau und k\u00f6nnen Ihre Technik im Handumdrehen herausfinden. Obwohl die Verwendung von Black Hat SEO Ihnen mehr und schnellere Ergebnisse in kurzer Zeit bringen kann, ruiniert es Ihre Marke und Ihren Ruf, wenn die Suchmaschinen Sie erwischen. Also lieber auf Nummer sicher gehen, oder? Zumindest ist das Ergebnis, das Sie mit White Hat SEO erhalten, vertrauensw\u00fcrdig und Sie werden es nicht in einem Wimpernschlag verlieren, wie es bei Black Hat SEO der Fall sein k\u00f6nnte.<\/p>\r\n\r\n\r\n\r\n<p>Ich hoffe, dass Ihnen dieser Beitrag gefallen hat, wenn ja, besuchen Sie unsere <a href=\"https:\/\/airoserver.com\/de\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Blog (\u00f6ffnet in einer neuen Registerkarte)\">Blog <\/a>f\u00fcr mehr!<\/p>","protected":false},"excerpt":{"rendered":"<p>In our last post, we explained about SEO and mentioned that there are two main techniques for it. These two main SEO techniques are White Hat SEO and Black Hat SEO. In this post, we are going to explain them. White Hat SEO This SEO technique has these advantages: Compatible with search engine instructions. The [&hellip;]<\/p>","protected":false},"author":5,"featured_media":33869,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[179,176,182,178],"tags":[85,57],"class_list":["post-2061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airoserver","category-dedicated","category-shared-hosting","category-airo-vps","tag-airoserver","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO Techniques (White Hat and Black Hat)<\/title>\n<meta name=\"description\" content=\"According to the mentioned features, White Hat SEO is the best option.Because the search engines can figure out your SEO technique in no time.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/airoserver.com\/de\/engagiert\/seo-techniken-weiser-hut-und-schwarzer-hut\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Techniques (White Hat and Black Hat)\" \/>\n<meta property=\"og:description\" content=\"According to the mentioned features, White Hat SEO is the best option.Because the search engines can figure out your SEO technique in no time.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/airoserver.com\/de\/engagiert\/seo-techniken-weiser-hut-und-schwarzer-hut\/\" \/>\n<meta property=\"og:site_name\" content=\"Airoserver | Cloud Hosting Solutions\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-28T07:37:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-03T10:21:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/airoserver.com\/wp-content\/uploads\/2019\/12\/White-hat-SEO.png\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"422\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"SEO Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"SEO Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/\"},\"author\":{\"name\":\"SEO Team\",\"@id\":\"https:\/\/airoserver.com\/#\/schema\/person\/62f9488eeb65ea1e571178292d4bb897\"},\"headline\":\"SEO Techniques (White Hat and Black Hat)\",\"datePublished\":\"2019-12-28T07:37:45+00:00\",\"dateModified\":\"2022-04-03T10:21:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/\"},\"wordCount\":391,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/airoserver.com\/#organization\"},\"keywords\":[\"airoserver\",\"SEO\"],\"articleSection\":[\"AiroServer\",\"Dedicated\",\"Shared Hosting\",\"VPS\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/\",\"url\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/\",\"name\":\"SEO Techniques (White Hat and Black Hat)\",\"isPartOf\":{\"@id\":\"https:\/\/airoserver.com\/#website\"},\"datePublished\":\"2019-12-28T07:37:45+00:00\",\"dateModified\":\"2022-04-03T10:21:23+00:00\",\"description\":\"According to the mentioned features, White Hat SEO is the best option.Because the search engines can figure out your SEO technique in no time.\",\"breadcrumb\":{\"@id\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/airoserver.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SEO Techniques (White Hat and Black Hat)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/airoserver.com\/#website\",\"url\":\"https:\/\/airoserver.com\/\",\"name\":\"Airoserver | Cloud Hosting Solutions\",\"description\":\"Cloud server | Dedicated server | Domain | Hosting| SSL | Virtual server | Airoserver\",\"publisher\":{\"@id\":\"https:\/\/airoserver.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/airoserver.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/airoserver.com\/#organization\",\"name\":\"Airoserver | Cloud Hosting Solutions\",\"url\":\"https:\/\/airoserver.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/airoserver.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/airoserver.com\/wp-content\/uploads\/2023\/09\/logo_airoserver.png\",\"contentUrl\":\"https:\/\/airoserver.com\/wp-content\/uploads\/2023\/09\/logo_airoserver.png\",\"width\":925,\"height\":880,\"caption\":\"Airoserver | Cloud Hosting Solutions\"},\"image\":{\"@id\":\"https:\/\/airoserver.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/airoserver.com\/#\/schema\/person\/62f9488eeb65ea1e571178292d4bb897\",\"name\":\"SEO Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/airoserver.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0cc6a1209a0e36c0bf4f0fcdcd743946df92fde7ba86163b0724f194a722a861?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0cc6a1209a0e36c0bf4f0fcdcd743946df92fde7ba86163b0724f194a722a861?s=96&d=mm&r=g\",\"caption\":\"SEO Team\"},\"url\":\"https:\/\/airoserver.com\/de\/author\/seoteam\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SEO Techniques (White Hat and Black Hat)","description":"According to the mentioned features, White Hat SEO is the best option.Because the search engines can figure out your SEO technique in no time.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/airoserver.com\/de\/engagiert\/seo-techniken-weiser-hut-und-schwarzer-hut\/","og_locale":"de_DE","og_type":"article","og_title":"SEO Techniques (White Hat and Black Hat)","og_description":"According to the mentioned features, White Hat SEO is the best option.Because the search engines can figure out your SEO technique in no time.","og_url":"https:\/\/airoserver.com\/de\/engagiert\/seo-techniken-weiser-hut-und-schwarzer-hut\/","og_site_name":"Airoserver | Cloud Hosting Solutions","article_published_time":"2019-12-28T07:37:45+00:00","article_modified_time":"2022-04-03T10:21:23+00:00","og_image":[{"width":750,"height":422,"url":"https:\/\/airoserver.com\/wp-content\/uploads\/2019\/12\/White-hat-SEO.png","type":"image\/png"}],"author":"SEO Team","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"SEO Team","Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#article","isPartOf":{"@id":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/"},"author":{"name":"SEO Team","@id":"https:\/\/airoserver.com\/#\/schema\/person\/62f9488eeb65ea1e571178292d4bb897"},"headline":"SEO Techniques (White Hat and Black Hat)","datePublished":"2019-12-28T07:37:45+00:00","dateModified":"2022-04-03T10:21:23+00:00","mainEntityOfPage":{"@id":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/"},"wordCount":391,"commentCount":0,"publisher":{"@id":"https:\/\/airoserver.com\/#organization"},"keywords":["airoserver","SEO"],"articleSection":["AiroServer","Dedicated","Shared Hosting","VPS"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/","url":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/","name":"SEO Techniques (White Hat and Black Hat)","isPartOf":{"@id":"https:\/\/airoserver.com\/#website"},"datePublished":"2019-12-28T07:37:45+00:00","dateModified":"2022-04-03T10:21:23+00:00","description":"According to the mentioned features, White Hat SEO is the best option.Because the search engines can figure out your SEO technique in no time.","breadcrumb":{"@id":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/airoserver.com\/dedicated\/seo-techniques-white-hat-and-black-hat\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/airoserver.com\/"},{"@type":"ListItem","position":2,"name":"SEO Techniques (White Hat and Black Hat)"}]},{"@type":"WebSite","@id":"https:\/\/airoserver.com\/#website","url":"https:\/\/airoserver.com\/","name":"Airoserver | Cloud Hosting Solutions","description":"Cloud server | Dedicated server | Domain | Hosting| SSL | Virtual server | Airoserver","publisher":{"@id":"https:\/\/airoserver.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/airoserver.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/airoserver.com\/#organization","name":"Airoserver | Cloud Hosting Solutions","url":"https:\/\/airoserver.com\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/airoserver.com\/#\/schema\/logo\/image\/","url":"https:\/\/airoserver.com\/wp-content\/uploads\/2023\/09\/logo_airoserver.png","contentUrl":"https:\/\/airoserver.com\/wp-content\/uploads\/2023\/09\/logo_airoserver.png","width":925,"height":880,"caption":"Airoserver | Cloud Hosting Solutions"},"image":{"@id":"https:\/\/airoserver.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/airoserver.com\/#\/schema\/person\/62f9488eeb65ea1e571178292d4bb897","name":"SEO Team","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/airoserver.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0cc6a1209a0e36c0bf4f0fcdcd743946df92fde7ba86163b0724f194a722a861?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0cc6a1209a0e36c0bf4f0fcdcd743946df92fde7ba86163b0724f194a722a861?s=96&d=mm&r=g","caption":"SEO Team"},"url":"https:\/\/airoserver.com\/de\/author\/seoteam\/"}]}},"_links":{"self":[{"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/posts\/2061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/comments?post=2061"}],"version-history":[{"count":0,"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/posts\/2061\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/media\/33869"}],"wp:attachment":[{"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/media?parent=2061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/categories?post=2061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/airoserver.com\/de\/wp-json\/wp\/v2\/tags?post=2061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}